Film Media in context

the industry promotes through different media platforms print, broadcast and e-media. advertisers chose to promote through these methods as it allows them to reaches a wide range of audiences and different platforms aiming at a different target audience.

<!--[if !vml]--><!--[endif]-->Super 8 promote through Print such as magazines, posters and newspaper articles. one way super 8 promotes their movie is through posters the reason for this is because it is a cheap way of advertising which helps keep costs low also posters for movies are costly seen outside a cinema the reason for this is so people will think to come back to watch this new movie, also keeps them aware of a new movie released and available in the cinema. another place where posters are mostly seen are on buses as buses travel over a large area allowing it to be seen by the audience while going past. it is noticed by a large audience of any target audience.

Another method is magazines this is an effective method as it allows people to read up on reviews and also see ratings of the movie which give the audience a insight on whether the movie is successful or not and also give them an brief explanation on what the movie is about.

this image is an example of an advertisement method used through print media.

Another method used to promote super 8 is broadcasting which are usually film trailers, interviews on hearing about super 8 on the radio. This is an effective method is used as tv can help reach large audiences of people on a national level in short period of time also can choose which target audience to aim at according to the program being played at that time. Prime time is usually the main time when television reaches its highest viewers therefore a advert during prime time can be very useful to reach a wide audience. In addition it is visual it allows to persuade there audience to watch the movie through sound and sight. However this is an expensive method to advertise, also people are now recording what they chose to watch therefore allowing them to skip advertisements leading to this media platform not being as effective.

The final method is e-media also known as the internet. This is a also a good way to advertise as most of the time it is free, also now with social networking such as facebook and twitter allows the audience be kept up to date with info. In addition anyone can access it 24/7. However not everyone has access to the internet.

Audience is changing their behaviors according to technology as they know use e-media to find out information as is a quick and easy way of gathering information. In addition internet is use has grown dramatically and advertising online will allow reaching most target audiences.

How are texts in the three platforms constructed?

Print:

<!--[if !vml]--><!--[endif]-->Super 8 is prmoted through print such as posters and billboards. Print media usually included review of a new film, provide information about the cast, certificate, etc. and will often include an interview with a star/director. It just helps provide more information so the audience has a greater understanding on the movie they are watching and become familiarized. There are different type of genre codes for print such as tabloid newspapers for the working class and broadsheet for the middle class. Super 8 will chose is advertise throught both methods as it will allow them to get a wider target audience and more viewers. Super 8 also promote through magazines where there is more information provided than a newspapers including interviews.the similarities is that both methods are trying to provide extra information for their audience to read up on.

Broadcasting:

http://www.youtube.com/watch?v=vpzUCA5i6zY super 8 movie trailer

the codes and conventions in broadcasting is that will usually offer an exclusive interview alongside clips from the film to show audiences what ype of movie it is also it persuade the audience to come watch the movie through sight and sound. The trailers conventions would be that it provides information on what the movie is about also makes the audience what to see what will happen next. The genre codes for a talk radio, music radio, commercial, PSB the type of radio super 8 is likely to occur on is talk radio as they can be interviews on the cast. Also this would also link to television as super 8 cast are likely to appear on talk shows, in addition trailer used during advertising has to be interesting and attractive so the audience stays engaged and watches the trailer throughout. Similarities in broadcasting is that both methods are trying get viewers to watch the movie by the use of sound and images.

How do audiences access the text across the 3 platforms?

How are representations constructed across the 3 platforms?

Broadcast:

The actors are represented in broadcast through interviews on tv or the radio.interviews on television allow the audience to see how the actor is in real and his true colours, it also allows the audience to ask question which they may want to know the answer to.

http://www.youtube.com/watch?v=smylfYKH7Ss  this is an exclusive interview with the kids on a talk show. This interview allows the audience to see how they behave, and if they do anything wrong can be used against them leading to the kids as being represented badly.

E-media

The actors are represented positively across e-media, however fans which do not like a member of the cast for any reason can tweet bad things to the actors etc however this could also be a benefit as by using twitter the public can tweet the actors and be kept up to date on the latest information. In e-media it can also provide information which people may not know such as background info such as the type of family the actors have been raised up in.

Print:

the poster of Super 8 with the main characters represents them as the main characters. also makes the characters familiar with the audience and also lets them realise who is in the movie. also familiar actors help the audience know what the movie is about. in addition recognisable characters help promote the film such as a "\Steven Spielberg' movie lets the audience know that the movie will be adventures and will have kids starring he is known for doing this.

Cross media research into super 8

Film Media in context

the industry promotes through different media platforms print, broadcast and e-media. advertisers chose to promote through these methods as it allows them to reaches a wide range of audiences and different platforms aiming at a different target audience.

<!--[if !vml]--><!--[endif]-->Super 8 promote through Print such as magazines, posters and newspaper articles. one way super 8 promotes their movie is through posters the reason for this is because it is a cheap way of advertising which helps keep costs low also posters for movies are costly seen outside a cinema the reason for this is so people will think to come back to watch this new movie, also keeps them aware of a new movie released and available in the cinema. another place where posters are mostly seen are on buses as buses travel over a large area allowing it to be seen by the audience while going past. it is noticed by a large audience of any target audience.

Another method is magazines this is an effective method as it allows people to read up on reviews and also see ratings of the movie which give the audience a insight on whether the movie is successful or not and also give them an brief explanation on what the movie is about.

this image is an example of an advertisement method used through print media.

Another method used to promote super 8 is broadcasting which are usually film trailers, interviews on hearing about super 8 on the radio. This is an effective method is used as tv can help reach large audiences of people on a national level in short period of time also can choose which target audience to aim at according to the program being played at that time. Prime time is usually the main time when television reaches its highest viewers therefore a advert during prime time can be very useful to reach a wide audience. In addition it is visual it allows to persuade there audience to watch the movie through sound and sight. However this is an expensive method to advertise, also people are now recording what they chose to watch therefore allowing them to skip advertisements leading to this media platform not being as effective.

The final method is e-media also known as the internet. This is a also a good way to advertise as most of the time it is free, also now with social networking such as facebook and twitter allows the audience be kept up to date with info. In addition anyone can access it 24/7. However not everyone has access to the internet.

Audience is changing their behaviors according to technology as they know use e-media to find out information as is a quick and easy way of gathering information. In addition internet is use has grown dramatically and advertising online will allow reaching most target audiences.

How are texts in the three platforms constructed?

Print:

<!--[if !vml]--><!--[endif]-->Super 8 is prmoted through print such as posters and billboards. Print media usually included review of a new film, provide information about the cast, certificate, etc. and will often include an interview with a star/director. It just helps provide more information so the audience has a greater understanding on the movie they are watching and become familiarized. There are different type of genre codes for print such as tabloid newspapers for the working class and broadsheet for the middle class. Super 8 will chose is advertise throught both methods as it will allow them to get a wider target audience and more viewers. Super 8 also promote through magazines where there is more information provided than a newspapers including interviews.the similarities is that both methods are trying to provide extra information for their audience to read up on.

Broadcasting:

http://www.youtube.com/watch?v=vpzUCA5i6zY super 8 movie trailer

the codes and conventions in broadcasting is that will usually offer an exclusive interview alongside clips from the film to show audiences what ype of movie it is also it persuade the audience to come watch the movie through sight and sound. The trailers conventions would be that it provides information on what the movie is about also makes the audience what to see what will happen next. The genre codes for a talk radio, music radio, commercial, PSB the type of radio super 8 is likely to occur on is talk radio as they can be interviews on the cast. Also this would also link to television as super 8 cast are likely to appear on talk shows, in addition trailer used during advertising has to be interesting and attractive so the audience stays engaged and watches the trailer throughout. Similarities in broadcasting is that both methods are trying get viewers to watch the movie by the use of sound and images.

How do audiences access the text across the 3 platforms?

How are representations constructed across the 3 platforms?

Broadcast:

The actors are represented in broadcast through interviews on tv or the radio.interviews on television allow the audience to see how the actor is in real and his true colours, it also allows the audience to ask question which they may want to know the answer to.

http://www.youtube.com/watch?v=smylfYKH7Ss  this is an exclusive interview with the kids on a talk show. This interview allows the audience to see how they behave, and if they do anything wrong can be used against them leading to the kids as being represented badly.

E-media

The actors are represented positively across e-media, however fans which do not like a member of the cast for any reason can tweet bad things to the actors etc however this could also be a benefit as by using twitter the public can tweet the actors and be kept up to date on the latest information. In e-media it can also provide information which people may not know such as background info such as the type of family the actors have been raised up in.

Print:

http://www.okmagazine.com/videos/theories-mystery-thing-super-8-cast-recalls-justin-bieber-speculations this represents the cast 

the industry promotes through different media platforms print, broadcast and e-media. advertisers chose to promote through these methods as it allows them to reaches a wide range of audiences and different platforms aiming at a different target audience.

Super 8 promote through Print such as magazines, posters and newspaper articles. one way super 8 promotes their movie is through posters the reason for this is because it is a cheap way of advertising which helps keep costs low also posters for movies are costly seen outside a cinema the reason for this is so people will think to come back to watch this new movie, also keeps them aware of a new movie released and available in the cinema. another place where posters are mostly seen are on buses as buses travel over a large area allowing it to be seen by the audience while going past. it is noticed by a large audience of any target audience.

Another method is magazines this is an effective method as it allows people to read up on reviews and also see ratings of the movie which give the audience a insight on whether the movie is successful or not and also give them an brief explanation on what the movie is about.

this image is an example of an advertisement method used through print media.

Another method used to promote super 8 is broadcasting which are usually film trailers, interviews on hearing about super 8 on the radio. This is an effective method is used as tv can help reach large audiences of people on a national level in short period of time also can choose which target audience to aim at according to the program being played at that time. Prime time is usually the main time when television reaches its highest viewers therefore a advert during prime time can be very useful to reach a wide audience. In addition it is visual it allows to persuade there audience to watch the movie through sound and sight. However this is an expensive method to advertise, also people are now recording what they chose to watch therefore allowing them to skip advertisements leading to this media platform not being as effective.

The final method is e-media also known as the internet. This is a also a good way to advertise as most of the time it is free

Super 8 media platforms

Super 8

E-media:

http://www.youtube.com/watch?v=tCRQQCKS7go film trailer......this  is a film trailer that can be viewed online this is used as large audiences access the internet and it captures a wide target audience and easily attracts users to go view the movie.  7,719,573 views on youtube

www.super8-movie.com official website.... super 8 has its own website as its a high budget movie also this provides information to the viewers and give them a insight on what the movie is about, this website can be viewed by people which have watched or not seen the movie. This can be viewed by people which have seen the movie as they can see backstage footage on how the scene was produced and the cast themselves.

game footage of super 8, allowing the audience to relive the moments for themselves

Print:

this is a film poster which is often used outside a cinema or on posters, the reason for this is as it helps create awareness and be noticed by the audience which may not know about the films release.

http://www.guardian.co.uk/film/2011/aug/04/super-8-review  newspaper/review.... newspapers are cheaply available, and they are found everywhere, which means that they are readily available, making it very convenient. Also, the newspapers that we know are very user-friendly, as they contain information persuading readers to watch the movie.

http://www.time.com/time/arts/article/0,8599,2075217,00.html magazine Allows for better targeting of audience, as you can choose magazine publications that cater to your specific audience.

Broadcast:

TV spot..... This is a 30 second trailer Television permits you to reach large numbers of people on a national or regional level in a short period of time. Television being an image-building and visual medium, it offers the ability to convey your message with sight, sound and motion

http://www.youtube.com/watch?v=j1CzuaFQ87M  Teaser..... This gives awareness to viewers about a movie being released, and teases the audience as they are given a short insight of the movie.

http://www.youtube.com/watch?v=m_GA2tiG1TU theatrical trailer.... this is often used in cinemas, and tries to attract viewers and so they will hopefully return some time to view the movie.

http://www.youtube.com/watch?v=smylfYKH7Ss interview of the cast this allows the audience to see how the cast is outside the movie and show there true colours. in addition get asked questions which fans may want to know.

http://www.youtube.com/watch?v=sjO7jADDUGQ Steven Spielberg trailer allows audience to see how the director came up with these ideas 

http://www.youtube.com/watch?v=sTODKKQ9bq0 talk show with Kyle Chandler, he is also starring in the movie and he speaks about the movie and his role, so people are familiar with him

scene analysis

                              Goodfellas film clip

http://www.youtube.com/watch?v=iJ2RofOEAEU

The film ‘Goodfellas’ starts off with the three lead characters murdering a opposition gang member. They are dressed up in suits looking very slick and sharp showing the gangster genre. There is low key lighting at night time which produces strong contrasts and creates dramatic shadows. The killing from the beginning gives the audience a taste of what the movie is about following the quote ‘as far back I can remember I’ve always wanted to be a gangster’. The movie is also from the actor perspective ‘Henry’. The sound is non diegetic as the movie is from ‘Henry’ point of view therefore there is a voice over during movie. Light and shadow literally showing the audience the duplicitous world we are viewing. Scorsese allows his actors to grow with their characters over the thirty year time span of the film. There is use of sound bridge as the sound begins from the killing scene into the introduction of the characters and the movie title itself, it also continues into the next scene.

Super 8 review

                                                Super 8 review

Time: 112mins long

Genre:  Mystery, Sci-fi, thriller

Released: 5/08/2011

Stars:  Joe Lamb- Joe Courtney

Jack Lamb- Kyle Chandler

Alice- Ellie Fanning

Charles- Riley Griffiths

Nelec- Noah Emmerich

Louis Dainard- Ron Eldard

The producer of ‘Super 8’ is a well known producer called Steven Spielberg. He is a well known producer and is known for his uniqueness of using children as his main characters in his movies, his movies are also a high budget movie which contains lots of explosions and action as we see in super 8. He’s also known for producing movies such as E.T and men in black 3. The director of the movie is J.J Abrams which is also well known for directing Mission Impossible.

The movie is based in the 1970’s in a small town of Ohio. Where the character Joe’s mum had recently passed away and to get his mind of things helps his friend Charles make a zombie movie for a contest. They choose to base a scene at a local train station as Alice has stolen her dads car as transport to get there. They steadily wait for a train to appear. Charles calls out ‘action’ however as the train passes by a car also appears on the tracks where a collision occurs also as this is a Spielberg movie we expect to see action with large explosions. Everything at the station is wrecked however something mysterious escapes and is caught on their camera. 

Super 8 is a monsterous movie similar to E.T. Its monster is a weird hybrid of Spielberg’s family-friendly visitor from another world. It has super intelligence, super strength, super-advanced technology, and psychic powers but is unable to call home and hates humans because of decades of torture and lab specimen experiments by military scientists, therefore making it the government’s fault that it eats people.

The main actors are Joe (Joel Courtney) and Alice (Ellie Fanning) which are the hero and heroine. As Joe has a crush on Alice and as she gets captured by the alien, Joe believes it’s his duty to go save her. The acting of the character was really good as the view remains interacted and wants to see what will happen next. Joe made moments of his mother very emotional as she passed away in an accident. Alice was also really good as she expresses her love for her mother which she does not have, also how she is scared and broken as her father does not treat her correctly and tell her what to do. Charles also acts well as he shows his determination towards making his movie and wants to make this movie no matter what, even after the accident. Jackson Lamb shows that he has been broken down and really upset with his wife passing away but is also wants to save his town even by going against the army. Carey also shows his love for explosions as he helps distract the alien while Joe saves Alice and creates his own explosions.

The soundtrack of the movie is used in the movie as the alien is getting into its spaceship and about to fly away. I liked the way this was used as it gives a sense of relief to the viewer and happiness as everything is over. The soundtrack was also used during the moment in the school as it was a scene of a discovery and the information was revealed of why the alien is here and what its aim is. The sound created a massive impact atmosphere as it was loud but also came from different directions which made the atmosphere more frightening.

The target audience for this movie would be 10-15 years old as they would enjoy watching sci-fi movies and also the actors relate to the same age group as it target audience.

Super 8 review

                                                Super 8 review

Time: 112mins long

Genre:  Mystery, Sci-fi, thriller

Released: 5/08/2011

Stars:  Joe Lamb- Joe Courtney

Jack Lamb- Kyle Chandler

Alice- Ellie Fanning

Charles- Riley Griffiths

Nelec- Noah Emmerich

Louis Dainard- Ron Eldard

The producer of ‘Super 8’ is a well known producer called Steven Spielberg. He is a well known producer and is known for his uniqueness of using children as his main characters in his movies, his movies are also a high budget movie which contains lots of explosions and action as we see in super 8. He’s also known for producing movies such as E.T and men in black 3. The director of the movie is J.J Abrams which is also well known for directing Mission Impossible.

The movie is based in the 1970’s in a small town of Ohio. Where the character Joe’s mum had recently passed away and to get his mind of things helps his friend Charles make a zombie movie for a contest. They choose to base a scene at a local train station as Alice has stolen her dads car as transport to get there. They steadily wait for a train to appear. Charles calls out ‘action’ however as the train passes by a car also appears on the tracks where a collision occurs also as this is a Spielberg movie we expect to see action with large explosions. Everything at the station is wrecked however something mysterious escapes and is caught on their camera. 

Super 8 is a monsterous movie similar to E.T. Its monster is a weird hybrid of Spielberg’s family-friendly visitor from another world. It has super intelligence, super strength, super-advanced technology, and psychic powers but is unable to call home and hates humans because of decades of torture and lab specimen experiments by military scientists, therefore making it the government’s fault that it eats people.

The main actors are Joe (Joel Courtney) and Alice (Ellie Fanning) which are the hero and heroine. As Joe has a crush on Alice and as she gets captured by the alien, Joe believes it’s his duty to go save her. The acting of the character was really good as the view remains interacted and wants to see what will happen next. Joe made moments of his mother very emotional as she passed away in an accident. Alice was also really good as she expresses her love for her mother which she does not have, also how she is scared and broken as her father does not treat her correctly and tell her what to do. Charles also acts well as he shows his determination towards making his movie and wants to make this movie no matter what, even after the accident. Jackson Lamb shows that he has been broken down and really upset with his wife passing away but is also wants to save his town even by going against the army. Carey also shows his love for explosions as he helps distract the alien while Joe saves Alice and creates his own explosions.

The soundtrack of the movie is used in the movie as the alien is getting into its spaceship and about to fly away. I liked the way this was used as it gives a sense of relief to the viewer and happiness as everything is over. The soundtrack was also used during the moment in the school as it was a scene of a discovery and the information was revealed of why the alien is here and what its aim is. The sound created a massive impact atmosphere as it was loud but also came from different directions which made the atmosphere more frightening.

The target audience for this movie would be 10-15 years old as they would enjoy watching sci-fi movies and also the actors relate to the same age group as it target audience.